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Blog

Notes and news on the power of product authentication for innovative brands and the consumers who value them.

Real Beauty: The Importance of Authenticating Cosmetics

Counterfeit Goods Are Undermining Sustainable Brands

New Counterfeit Protection Resources from the Certilogo Library

Informed Consumers Are Fighting Back Against Fakes on Instagram

Instagram's problem with fakes, and what it's doing to fight back

Why Counterfeiters Love Instagram

It's Brands Against Bots on Social Media

4 Brands Creating an Authentic Experience

3 Anti-Counterfeiting Myths Debunked

It's Time to Future Proof Your Fashion Brand. These 5 Strategies Will Help.

Do's and Don'ts of Fostering Authenticity With Your Customers

Overexposed Part 2: How the Internet Overexposes your Brand

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